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var strUSMasterfile = '<li><b>3.0 Million</b> Postal Subscribers <li><b>2.1 Million</b> Phone Numbers <li><b>1.2 Million</b> Email Addresses <BR><BR>The NIELSEN BUSINESS MEDIA US MASTERFILE offers you unparalleled access to top corporate, middle, training, sales & marketing executives by name within retail, media, marketing, advertising, entertainment, travel, design, real estate, training, manufacturing, wholesale, and service industries.<br><br><a href="usa masterfile_link.html"><font color="blue"><u>Learn more...</u></font></a>';
var strEmail = 'Over <b>1.2 Million</b> Email Addresses<BR><BR>Take advantage of the Internet’s awesome potential. Send your next email promotion to the NIELSEN BUSINESS MEDIA EMAIL DATABASE  of  top corporate, middle management, human resources, training, and sales and marketing executives with proven purchasing power.<br><br><a href="email_link.html"><font color="blue"><u>Learn more...</u></font></a>';
var strCoRegistration = '<b>25,000</b> Average Monthly Page Views<BR><BR>Nielsen now offers an exciting and innovative online product that delivers you highly qualified leads by leveraging Nielsen’s relationship with their subscribers. Co-registration optimizes marketing performance, profitability and effectiveness by enabling you to build a targeted database of leads -- segmented by demographic and geographic data points of your choice<br><br><a href="co-registration_link.html"><font color="blue"><u>Learn more...</u></font></a>';
var strTelemarketing = 'Over <b>2.1 Million</b> Phone Numbers <BR><BR>The professionals on the NIELSEN BUSINESS MEDIA TELEMARKETING MASTERFILE are always looking for new ways to expand their businesses and operate more efficiently. They possess tremendous purchasing power or have influence over spending in their organizations. Tell them about your travel offer, financial service, software, seminar, services, or conference. This file has proven to be responsive for many offers!<br><br><a href="telemarketing_link.html"><font color="blue"><u>Learn more...</u></font></a>';
var strMultiChannel = 'Over <b>355,000</b> Postal/Phone Numbers/Email Addresses<BR><BR>Reach the same Nielsen Business Media subscriber through postal, email and telemarketing campaigns. The NIELSEN BUSINESS MEDIA MULTI-CHANNEL PROGRAM enables marketers to leverage mail, phone, and email direct contact channels simultaneously.<br><br><a href="multi-channel_link.html"><font color="blue"><u>Learn more...</u></font></a>';
var strAttendees = 'Over <b>490,000</b> Attendees<BR><BR>The NIELSEN BUSINESS MEDIA TRADE SHOW ATTENDEES DATABASE<BR>contains attendees to over 40 trade shows conducted by Nielsen Business Media from the following industries: apparel, entertainment, jewelry, medical, photography, real estate and design, sales & marketing, sports retailing and training & HR<br><br><a href="attendees_link.html"><font color="blue"><u>Learn more...</u></font></a>';
var strConsumer = 'Over <b>820,000</b> Consumers<BR><BR>The extraordinary, newly enhanced NIELSEN BUSINESS MEDIA CONSUMER MASTERFILE consists of subscribers at home address for Nielsen’s prestigious magazines.  These consumers know the meaning of gracious living. Target them today!<br><br><a href="consumer_link.html"><font color="blue"><u>Learn more...</u></font></a>';



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var strLinkAttendees 		= '<a href="attendees_link.html"><font color="white">Attendees</font></a>'
var strLinkConsumer 		= '<a href="consumer_link.html"><font color="white">Consumer</font></a>'



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